About us


Myself and my late partner George started trading in 1984 and was Birmingham's 1st Sugarcraft shop. Our aim was to help cake decorators with products and free advice to achieve that special cake.

  • Our friendly staff are always keen to help and advise.
  • Our prices are quite competitive.

Staff: Pat, Diane,Josh,Vicky,Chris.(Fleur on maternity till 2020)

The site is not an online shop but a catalogue of some of our products. Prices &
Stock availability may vary from time to time.

Always nice to meet new customers .

Terry Wood

Just Call Us On

Landline: 0121 384 8236
E-mail contact@diy-icing.co.uk